Challenge:
Global Young Scholars needed branding and messaging that showed the value of their
mentorship-driven research programs to parents and ambitious students.
Solution:
We refreshed their branding, redesigned key pages, and created messaging that emphasizes
mentorship, student success stories, and program credibility.
Results:
- Stronger positioning in the STEM mentorship space
- Increased student interest and inquiries
- Clearer value communication to parents
Keywords: Messaging, Branding, UX Design
